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   <title>New Marketing Plan Blog</title>
   <link>http://www.newmarketingplan.com/marketing-plan-blog.html</link>
   <description>This weblog shows new and changed items on the New Marketing Plan site.</description>
   <language>en-us</language>
   <category domain = "http://www.newmarketingplan.com/marketing-plan-blog.html#">marketing plan</category>
   <pubDate>Thu, 23 Dec 2010 19:51:46 GMT</pubDate>
   <lastBuildDate>Thu, 23 Dec 2010 19:51:46 GMT</lastBuildDate>
   <copyright>newmarketingplan.com</copyright>
   <item>
    <title>Business plan examples</title>
    <link>http://www.newmarketingplan.com/business-plan-examples.html</link>
    <description>These business plan examples will get your business off to a great start</description>
    <pubDate>Thu, 23 Dec 2010 19:35:29 GMT</pubDate>
   </item>
   <item>
    <title>Marketing resources</title>
    <link>http://www.newmarketingplan.com/marketing-resources.html</link>
    <description>Use these marketing resources to get your marketing plan started</description>
    <pubDate>Mon, 17 May 2010 07:42:55 GMT</pubDate>
   </item>
   <item>
    <title>Direct mail</title>
    <link>http://www.newmarketingplan.com/direct-mail.html</link>
    <description>Targeted, creative direct mail can be your biggest winner in attracting new business</description>
    <pubDate>Mon, 17 May 2010 07:40:07 GMT</pubDate>
   </item>
   <item>
    <title>Creative marketing ideas</title>
    <link>http://www.newmarketingplan.com/creative-marketing-ideas.html</link>
    <description>Here are some new creative marketing ideas to add to your marketing plan</description>
    <pubDate>Mon, 17 May 2010 07:38:36 GMT</pubDate>
   </item>
   <item>
    <title>Mailing lists</title>
    <link>http://www.newmarketingplan.com/mailing-lists.html</link>
    <description>The right mailing lists can dramatically increase your chances of success with direct mail</description>
    <pubDate>Mon, 17 May 2010 07:37:13 GMT</pubDate>
   </item>
   <item>
    <title>Sales force</title>
    <link>http://www.newmarketingplan.com/sales-force.html</link>
    <description>Get your sales force skilled at handling objections and closing qualified leads</description>
    <pubDate>Mon, 17 May 2010 07:25:07 GMT</pubDate>
   </item>
   <item>
    <title>Your marketing plan ... the key to growing your business</title>
    <link>http://www.newmarketingplan.com/index.html</link>
    <description>Here&#39;s everything you need to kick-start your marketing ... hints, tips, marketing plan samples, action plans and worksheets</description>
    <pubDate>Thu, 29 Jan 2009 08:17:36 GMT</pubDate>
   </item>
   <item>
    <title>Leadership Development - Marketing to Your Own People</title>
    <link>http://www.newmarketingplan.com/leadership-development.html</link>
    <description>Leadership Development - marketing to your customers is one thing but how do you market to your own people?</description>
    <pubDate>Wed, 19 Nov 2008 17:22:04 GMT</pubDate>
   </item>
   <item>
    <title>Marketing targets</title>
    <link>http://www.newmarketingplan.com/marketing-targets.html</link>
    <description>Set your marketing targets with our clear guide and focus on what you need to achieve. After all, wthout a target, you&#39;re aimless!</description>
    <pubDate>Sun, 17 Aug 2008 08:21:39 GMT</pubDate>
   </item>
   <item>
    <title>xxx</title>
    <link>http://www.newmarketingplan.com/google2947691f5ef291b8.html</link>
    <description></description>
    <pubDate>Mon, 04 Aug 2008 23:02:11 GMT</pubDate>
   </item>
   <item>
    <title>Sample marketing plan</title>
    <link>http://www.newmarketingplan.com/sample-marketing-plan.html</link>
    <description>Take your business to the next level with this sample marketing plan</description>
    <pubDate>Sun, 13 Jan 2008 16:21:06 GMT</pubDate>
   </item>
   <item>
    <title>Strategic thinking</title>
    <link>http://www.newmarketingplan.com/strategic-thinking.html</link>
    <description>These strategic thinking ideas will keep your business on track</description>
    <pubDate>Thu, 23 Mar 2006 10:50:34 GMT</pubDate>
   </item>
   <item>
    <title>Marketing tips</title>
    <link>http://www.newmarketingplan.com/marketing-tips.html</link>
    <description>These marketing tips have boosted real business sales by millions</description>
    <pubDate>Thu, 23 Mar 2006 09:11:26 GMT</pubDate>
   </item>
   <item>
    <title>Telemarketing</title>
    <link>http://www.newmarketingplan.com/telemarketing.html</link>
    <description>Target your telemarketing carefully and watch your lead generation and conversion rates soar</description>
    <pubDate>Mon, 06 Mar 2006 11:08:58 GMT</pubDate>
   </item>
   <item>
    <title>Good business ethics</title>
    <link>http://www.newmarketingplan.com/good-business-ethics.html</link>
    <description>A set of simple rules to ensure you only practice good business ethics</description>
    <pubDate>Fri, 03 Mar 2006 11:45:19 GMT</pubDate>
   </item>
   <item>
    <title>Success management</title>
    <link>http://www.newmarketingplan.com/success-management.html</link>
    <description>Success management equates to good time management</description>
    <pubDate>Fri, 03 Mar 2006 10:57:14 GMT</pubDate>
   </item>
   <item>
    <title>Other methods</title>
    <link>http://www.newmarketingplan.com/other-methods.html</link>
    <description>Some more marketing methods you may find useful</description>
    <pubDate>Fri, 03 Mar 2006 10:41:18 GMT</pubDate>
   </item>
   <item>
    <title>Bad ideas</title>
    <link>http://www.newmarketingplan.com/bad-ideas.html</link>
    <description>Here are a couple of widely-used bad ideas and marketing methods, but not by me</description>
    <pubDate>Fri, 03 Mar 2006 10:35:38 GMT</pubDate>
   </item>
   <item>
    <title>Zero budget</title>
    <link>http://www.newmarketingplan.com/zero-budget.html</link>
    <description>Some of the best zero budget and low budget ideas</description>
    <pubDate>Fri, 03 Mar 2006 10:18:55 GMT</pubDate>
   </item>
   <item>
    <title>Lead generation</title>
    <link>http://www.newmarketingplan.com/lead-generation.html</link>
    <description>Keep your eye on lead generation and make sure you continually fill your sales funnel</description>
    <pubDate>Thu, 23 Feb 2006 13:56:16 GMT</pubDate>
   </item>
   <item>
    <title>Directory advertising</title>
    <link>http://www.newmarketingplan.com/directory-advertising.html</link>
    <description>Directory advertising can be one of your most productive forms of lead generation if you get it right</description>
    <pubDate>Thu, 23 Feb 2006 13:51:45 GMT</pubDate>
   </item>
   <item>
    <title>Lifetime value</title>
    <link>http://www.newmarketingplan.com/lifetime-value.html</link>
    <description>Customer lifetime value is more than just the value of a single transaction</description>
    <pubDate>Wed, 08 Feb 2006 14:36:26 GMT</pubDate>
   </item>
   <item>
    <title>Advertising</title>
    <link>http://www.newmarketingplan.com/advertising.html</link>
    <description>Advertising may be your most expensive form of promotion, so make sure you get it right by following my guidelines. </description>
    <pubDate>Wed, 08 Feb 2006 14:25:43 GMT</pubDate>
   </item>
   <item>
    <title>Joint ventures and affiliate programs mean you don&#39;t have to do it all yourself</title>
    <link>http://www.newmarketingplan.com/joint-ventures.html</link>
    <description>Joint ventures allow you to build on someone else&#39;s success</description>
    <pubDate>Tue, 07 Feb 2006 09:11:07 GMT</pubDate>
   </item>
   <item>
    <title>Free advice</title>
    <link>http://www.newmarketingplan.com/free-advice.html</link>
    <description>Give away free advice and you&#39;ll reap the benefits in the long term</description>
    <pubDate>Tue, 07 Feb 2006 08:57:30 GMT</pubDate>
   </item>
   <item>
    <title>Internet marketing</title>
    <link>http://www.newmarketingplan.com/internet-marketing.html</link>
    <description>You must have internet marketing as a key theme of your marketing plan</description>
    <pubDate>Mon, 06 Feb 2006 16:22:45 GMT</pubDate>
   </item>
   <item>
    <title>New business</title>
    <link>http://www.newmarketingplan.com/new-business.html</link>
    <description>Guarantee your way to new business success by removing the risk to your prospective customer</description>
    <pubDate>Mon, 06 Feb 2006 14:48:21 GMT</pubDate>
   </item>
   <item>
    <title>Customers</title>
    <link>http://www.newmarketingplan.com/customers.html</link>
    <description>Tap the potential fortune hidden in your customers</description>
    <pubDate>Mon, 06 Feb 2006 11:51:21 GMT</pubDate>
   </item>
   <item>
    <title>Referrals</title>
    <link>http://www.newmarketingplan.com/referrals.html</link>
    <description>Customer referrals can be the most valuable and profitable leads in your marketing program</description>
    <pubDate>Fri, 03 Feb 2006 17:34:40 GMT</pubDate>
   </item>
   <item>
    <title>Leaflets</title>
    <link>http://www.newmarketingplan.com/leaflets.html</link>
    <description>Leaflets can be one of the cheapest and most effective methods to get more business in your local area</description>
    <pubDate>Fri, 03 Feb 2006 16:34:35 GMT</pubDate>
   </item>
   <item>
    <title>Print advertising</title>
    <link>http://www.newmarketingplan.com/print-advertising.html</link>
    <description>Plan your print advertising carefully to maximize your return on investment</description>
    <pubDate>Fri, 03 Feb 2006 16:26:11 GMT</pubDate>
   </item>
   <item>
    <title>Public relations</title>
    <link>http://www.newmarketingplan.com/public-relations.html</link>
    <description>Creative public relations can really put your business on the map through press releases and news articles</description>
    <pubDate>Fri, 03 Feb 2006 15:49:29 GMT</pubDate>
   </item>
   <item>
    <title>Customer data</title>
    <link>http://www.newmarketingplan.com/customer-data.html</link>
    <description>You must capture and keep your customer data, otherwise you may lose them forever </description>
    <pubDate>Wed, 01 Feb 2006 17:26:07 GMT</pubDate>
   </item>
   <item>
    <title>USP (unique selling proposition)</title>
    <link>http://www.newmarketingplan.com/usp.html</link>
    <description>Determine your USP (unique selling proposition) and keep ahead of your competition.</description>
    <pubDate>Wed, 01 Feb 2006 15:41:50 GMT</pubDate>
   </item>
   <item>
    <title>Cross-selling</title>
    <link>http://www.newmarketingplan.com/cross-selling.html</link>
    <description>Cross-selling to your existing customers is much easier than finding new ones</description>
    <pubDate>Wed, 01 Feb 2006 15:40:03 GMT</pubDate>
   </item>
   <item>
    <title>Newsletters</title>
    <link>http://www.newmarketingplan.com/newsletters.html</link>
    <description>Your newsletters should remind customers why they bought from you and why they should buy from you again</description>
    <pubDate>Wed, 01 Feb 2006 15:33:57 GMT</pubDate>
   </item>
   <item>
    <title>Keeping records</title>
    <link>http://www.newmarketingplan.com/keeping-records.html</link>
    <description>Keeping records is a vital part of your marketing activities</description>
    <pubDate>Wed, 01 Feb 2006 15:15:56 GMT</pubDate>
   </item>
   <item>
    <title>Testing</title>
    <link>http://www.newmarketingplan.com/testing.html</link>
    <description>Without testing everything you do, you could make some expensive mistakes</description>
    <pubDate>Fri, 27 Jan 2006 17:46:12 GMT</pubDate>
   </item>
   <item>
    <title>Marketing mix</title>
    <link>http://www.newmarketingplan.com/marketing-mix.html</link>
    <description>Select the right marketing mix for your business, your customers and your budget.</description>
    <pubDate>Wed, 25 Jan 2006 11:43:32 GMT</pubDate>
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